In-House Marketing
for hospitals and large clinics.
12-month build + 24 months strategic support — internal marketing function, real independence from agencies.
Overview
What it is
A long-term strategic and operational programme: we build in-house marketing capacity in your clinic, running on Ads Doctors systems and standards.
The goal is not for us to run marketing instead of you. The goal is an internal team, working systems, clear processes, and real independence from external agencies.
At some point, an agency cannot match the pace, control and depth your business requires — this programme is built for that stage.
By the end you have:
an in-house marketing team sized to your business
working systems, not one-off campaigns
clear processes everyone can follow
independence from agencies where it matters
Fit
Who it’s for
A fit for organisations that:
Especially when you already feel that an external partner cannot keep up with how fast you need to move.
Exclusions
Who it’s not for
- short-term fixes only
- teams not ready to build internal capability
- clinics that want to outsource marketing long-term and stay hands-off
Commitment
Core promise
Within 12 months you have an internal marketing team that plans, executes and optimises marketing on proven systems — without losing control or living in your inbox.
- no permanent dependency on agencies for day-to-day execution
- no loss of strategic control
- no reliance on ad-hoc freelancers for core growth work
Programme
What the programme includes (how it’s delivered)
12 months to build an internal marketing organisation + 24 months strategic support — designed for independence, control and durable growth.
Investment
Transparent pricing
Application-only. Limited capacity. Built for a small number of serious clinic groups — not a mass-market retainer.
FAQ
Frequently asked questions
If you are ready to own marketing as an internal capability — with systems, documentation and a real handover — not an endless agency retainer…
Tell us about your organisation. We review applications in batches and only take a small number of programmes per year.
Apply below.
— Yasen Dzhenkov, Managing Director